COMPTON GREEN

Innovative real estate meets innovative design.

Compton Green is all about making a positive impact on the world around them. Whether it’s helping people find their forever home, reducing their environmental footprint or building a happier Inner West community, Compton leaves things better than how they found them. They’re a brand with a mission that we couldn’t wait to uncover and share with the world. 

Their goals?

An established business who’ve been around the block, Compton Green was ready to evolve and take their brand to the next level. They wanted to stand out from the sea of real estate agents in the area and establish themselves as THE agent of choice in the Inner West of Melbourne. And we knew that by elevating their brand and showing off their unique story and points of difference, their brand would gain more attention, their business would grow and they’d be more widely recognised as the innovative, industry leaders that they are. 

Enter Inka

We love nothing more than getting to uncover all of the layers of a brand and with Compton Green we got to dive deep into their business with a detailed brand exploration session. Everything we uncovered went into informing and developing an epic brand strategy and social media + digital strategy. From there, we overhauled Compton Green’s branding design, evolved their identity and developed and implemented killer strategies and campaigns. They’re bold, they’re innovative, they’re environmentally conscious and they always go above and beyond for their clients. It’s these values that we brought to the forefront in each and every one of their touchpoints.

The result? 

A brand strategy that laid the foundations for Compton Green to continue to share their passion and purpose with their clients and stakeholders, and a reinvented visual identity (we’re talking logo, fonts, colours, graphics, signage, website, the whole shebang!) that matched Compton Green’s innovative, forward thinking nature. This epic visual identity paired with their well thought-out strategies cemented Compton as the premium brand that they are, and one that truly cares about their people and community.

In what is a quite traditional industry, we helped Compton Green stand out from the crowd and better connect and engage with their community. We showcased their talents, amplified their brand awareness and conveyed their key points of difference to their target audience.